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↓ PROJECT FILE 4/7 

Digital Activation — Jack Daniel's celebrating independence by putting 5 independent bands to play for 1 million people.

■ CLIENT: JACK DANIEL’S
■ ROLE: DESIGNER
■ TEAM: JOTA OCUNO 
              AND ALCANTARA
              JONE XAVIER
              PEDRO HENRIQUE

SO... THE OLD JACK ALWAYS SUPPORTED INDEPENDENCE. WHY NOT GIVE A STAGE WITH 1 MILLION OF FANS FOR 5 INDEPENDENT BANDS? YOU'RE WELCOME.

PRESS RELEASE
   DESIGN Strategy ■ to support the festival, we've also created a site bringing together
all the shows and telling a story of the bands.
Mark

Thank you!

ANDREI PIUCCO  —  VISUAL DESIGNER & ART DIRECTOR
TEXT ME ON INSTAGRAM OR LINKEDIN